Construction materials e-commerce website

🎯Goal:

To double search traffic within a year.

💪Work performed:

• technical optimization: removing broken links and duplicate pages, indexing external links, etc.
• internal optimization: adding unique content to the website, optimizing product pages, refining meta-data of target and service sections
• external optimization: buying links from top Belarusian resources
• enhancing selling qualities of the site: feedback forms development, creating helpful service sections (additional services, company info, etc.)

😎Project features:

• highly competitive business field
• no commodity items or catalog elements (shopping cart and prices).

🏆Result:

Over the course of 7 months traffic from search engines has increased by 2.4 times